This proposition sets up robotized drain exchanging framework and advance the dairy area of Bihar to viably rival the vast composed dairies in the created nations. It incorporates conveyance of instruction by means of web stands, which will be set-up in country regions, utilization of data frameworks and inclusion of Non-Government Organizations to effectively execute the activity. The proposition additionally goes for helping the dairy agriculturists in the territory of Bihar with auspicious messages and instructing them on the consideration for their milch cows and upgrade the generation of value drain. It additionally goes for helping the dairy associations in adequately planning and sorting out the veterinary, manual semen injection, cows feed and other related administrations. The procedure utilizes Personal Computers at the drain gathering Centers of the Dairy Cooperative Societies (DCS) having network to an Internet Service Provider (ISP). The application includes two components – Dairy Portal (DP) Dairy Information Services Kiosk (DISK).

Introduction

India is the world’s largest producer of milk, and is the leading exporter of skimmed milk powder, yet has little to no other milk product exports. Dairy farms produced about 730 million tonnes of milk in 2011, from 260 million dairy cows. The ever increasing rise in domestic demand for dairy products and a large demand-supply gap could lead to India being a net importer of dairy products in the future. Indian dairy sector contributes the large share in agricultural gross domestic products. Presently there are around 70, 000 village dairy cooperatives across the country. The co-operative societies are federated into 170 district milk producer’s unions, which is turn has 22-state cooperative dairy federation. Milk production gives employment to more than 72mn dairy farmers. In terms of total production, India is the leading producer of milk in the world followed by USA. The milk production in 1999-00 is estimated at 78mn MT as compared to 74. 5mn MT in the previous year. This production is expected to increase to 81mn MT by 2000-01. Of this total produce of 78mn cows’ milk constitute 36mn MT while rest is from other cattle.

Keeping in view the large CSR budget possessed by the company, it is proposed that a similar kind of co-operative movement in the milk industry be implemented in various districts in the fast developing state of Bihar, taking inspiration from the immensely successful movement in Gujarat. On these lines, the application developed by JK Infotech Ltd. aims at helping the dairy farmers with timely messages and educating them on the care for their milch cattle and enhance the production of quality milk. It also aims at assisting the dairy unions ineffectively scheduling and organizing the veterinary, artificial insemination, cattle feed and other related services. The application uses Personal Computers at the milk collection Centres of the Dairy Cooperative Societies (DCS) having connectivity to an Internet Service Provider (ISP). The application includes two components – a Dairy Portal (DP) and a Dairy Information Services Kiosk (DISK). This proposal presents JK Infotech Ltd. efforts to design and implement the DISK and Dairy Portal. The details of the implementation of the plan and the financial are henceforth discussed.

Problem

In the course of the most recent decades, advertise progression, globalization, fast urbanization, rising salaries and evolving abstains from food, and so forth have been all changing farming at a phenomenal speed and in assorted ways. They are making new markets, fortifying interest for high-esteem items, and making it workable for agriculturists to create sustenance and different items for the market. These advancements offer open doors for ranchers, yet they additionally create difficulties and dangers. India might be the world’s biggest crude drain maker yet the dairy area is set apart by poor on-cultivate proficiency and low efficiency. The nation’s prevailing co-agents have attempted to enhance the model utilized by their agriculturist individuals. India’s dairy segment is commanded by expansive co-agents, which battle to support proficiency in the midst of India’s settled in casual town based supply framework and Bihar is no exemption. The Confederation of Indian Industry (CII) said that India’s dairy framework experiences low info, low yield and low profitability per creature. Bihar too can possibly be at the front line of drain creation yet its wasteful business process from drain accumulation to preparing it appears an outlandish thought.

Background

Milk, being a source of calcium & protein, is one of the most nutrition rich dairy product. It has a significant role in a country like India. But according to ‘Quantitative Restriction’ under WTO challenges India with developed world. NDDB is constantly working to increase the production and for the welfare of the farmers. The farm cattles and the animals also have a significant role to play so we need to provide quality foods supplements for them which are approved by NDDB. NDDB would approve some organisations also in the coming period which would cover towns and villages. It has a department of NDDB Dairy Servicess which is anon-profit company registered under Companies Act, which is a delievery arm for field operations under the National Dairy Plan which would provide technical and management services to the producers. Its dairy cooperatives are present in every state.

Purpose

The reason for this proposition is to enhance the generation, preparing and showcasing of the drain and drain items. It will help in expanding the benefits of the agriculturists. The rustic region has adequate generation of drain however because of poor correspondence and absence of learning among the ranchers the creation procedure isn’t that successful and productive as it ought to be. The two segments can extraordinarily impact the every day area of Bihar making it more gainful both for the agriculturists and also the purchasers.

Dairy Information Services Kiosk (DISK)

With the activities of National Dairy Development Board (NDDB), out of 70, 000 dairy helpful social orders in the nation, around 2500 are utilizing the PC associated electronic milko-analyzer machines and uncovering 5, 00, 000 individuals day by day to its advantages. These frameworks presented exceptionally palatable drain accumulation strategies and encouraged prompt installments to agriculturists dependent on the quality and amount of drain conveyed. The accomplishment of these frameworks combined with economical network opportunity offered by Internet, propelled IIMA to improve the PC at the Automatic Milk Collection Systems into a Dairy Information Services Kiosk (DISK) and offer a broad learning and administration conveyance component through a Dairy Portal. Current advancements in IT empower making of financially savvy arrangements that reinforce the trading of valuable data among agriculturists and the association, notwithstanding opening a window to the universe of chances. PCs have turned out to be greatly ground-breaking as far as their ability to deal with complex information, programming and network with the outer world. Through territorial dialect and realistic UIs, these frameworks have moved toward becoming easy to understand and can even use by less instructed clients. The Personal Computers have been in the Automatic Milk Collection Systems at the drain accumulation Centers to process the information gathered by the electronic milko-analyzers. They have worked perfectly at a few provincial social orders for over five years. Neighborhood organizations have picked up understanding and aptitude to deal with such frameworks in provincial social orders. The DISK venture was considered with two segments:

1. an application running at the general public level that could be given Internet network
2. a Dairy Portal at the region level serving value-based and data needs all things considered and staff in the locale co-agent structure.

The product utilized at the general public level was created to give:

• Data examination and choice help to help a provincial drain accumulation society in enhancing its execution i. e. expanding milk accumulation.
• Data examination to enhance profitability and yield of milch dairy cattle.
• Farmers with offices to put orders for products and ventures offered by various organizations in the co-agent area and look for data on subjects of intrigue.

Dairy Portal

The Dairy Portal is intended to give an intelligent dairy data and instruction channel to the individuals from the DCS (ranchers) and others in the dairy segment. The administrations to be offered at these focuses would include:

1. Delivery of data identified with dairying, incorporating best practices in reproducing and raising milch steers, booking of government and other private part office administrations, and gathering input on the nature of administration gave to the catchment region;
2. Access to an interactive media database on advancements caught by SRISHTI (a NGO working with IIMA) from several towns, covering horticultural practices, restorative plants, home cures, devices and executes, and so on. , and a sight and sound organization that has caught the depiction of the developments given by trailblazers and a visual introduction of the developments;
3. use as a correspondence focus offering administrations like email, fax and Internet communication (if Internet communication is allowed);
4. Internet Banking Services and Automated Teller Machines (ATMs), which will empower the drain social orders to credit installments straightforwardly to venders’ financial balances. (The dealers as of now have plastic card identifiers. The card identifier must be moved up to brilliant cards conveying biometric ID. The cards can be utilized to pull back money from ATMs);
5. a path for ranchers to download Government Forms, get records (from a Government webpage) and request supplies and agrarian contributions from producers;
6. methods for speaking with ranchers by means of the programmed printing procedure of day by day installment slips.

Benefits

The DISK application has been tested for two societies on the IIMA EGovernance centre platform. A portal with illustrative content in Gujarati and English has been developed and is accessible as a beta site. Currently the application is being pilot tested in two co-operative village societies of Amul dairy in Kheda district. Nearly 600 such systems are in operation in the Kheda district in Gujarat. There are 70, 000 village societies in India, of which 2, 500 have been computerised.

To the Farmers

The benefits to milk farmers include payments that are now based on a reliable and transparent measurement of fat content and weight. Under the previous system the fat content was calculated a few hours after the milk was received because the measurement process was cumbersome. Malfeasance and under-payment to farmers were commonly alleged, but difficult to substantiate. In addition, milk for testing was stored in plastic bottles, which led to unhygienic conditions. Farmers may now receive immediate payment for their milk, rather than waiting ten days as under the previous system. Moreover, queues at the milk collection centres are short, saving farmers considerable time. Among the benefits to the co-operative societies is a reduction in the number of employees. The computer system also is able to keep accurate and up-to-date records, reducing the likelihood of fraud or corrupt practices (e. g. temporary use of the funds by individuals). With Internet connections these frequently visited co-operative centres could be used as a communication point offering services like email and fax. Farmers also could download government forms, receive documents (from a government site) and order supplies and agricultural inputs from manufacturers.

To the company

1. Improving name recognition – Individuals will start to attach our brand or name with the cause. If they also support that cause, they’ll be more likely to buy your product, even if it costs a bit more.
2. Boosting brand reputation among consumers – Social media is huge right now, and as consumers talk about the brands they prefer, those that value socially responsible businesses with socially responsible services will discuss your brand and recommend it to others.
3. Increasing sales and positive consumer sentiment – A satisfied customer is one who is likely to return again to your storefront for purchases.
4. Assisting in efforts to recruit and retain talented employees for your company.
5. Employees will be better motivated and staff productivity will increase.
6. Improving the quality of life in communities where you do business – The stronger you can help your community become, the more revenue your business will see.

Budget and time frame

The financial plan for the CSR Framework should be settled based on the expenses related with executing IT, giving versatile and telecom administrations, procuring NGOs and joining forces with outer associations. The aggregate cost gauge of the undertakings which is required for set-up is INR. 50, 00, 000.

Conclusion

1. The board for e-administration of IIMA has put critical assets in conceptualizing, creating and actualizing DISK and Dairy Portal. The Amul Dairy has offered support to pilot test these proof– of-idea items and the outcomes are extremely promising. There is as yet a boundless potential to be tapped from the open door given by the ICT application
2. If the Internet could be gotten to from country zones, the pilots exhibit that helpful substance and administrations from the legislature and different organizations can be conveyed to poor rustic populaces through data booths. A few state governments are to be sure wanting to build up such stands in provincial zones. In building these applications in country zones the job of little private area is critical.
3. In expanding the system of rustic stands it is essential to expand upon the work done by different offices than to begin once more. The way that 2500 rustic areas were at that point utilizing IT offered an extraordinary chance to expand the application and its utility.
4. The undertaking can likewise satisfy every one of the reasons for the organization as the organization will have the capacity to use the CSR subsidize, this will enhance the picture of the organization and on other hand the drain segment of the state can be changed over in beneficial segment inside the province of Bihar. In spite of the fact that there are sure obstacles that we may face, for example, the agriculturists should be instructed appropriately about the innovation and make mindful of the advantages the task will bring. Be that as it may, the advantages will exceed the expenses of undertaking this venture.