A paper

Using library and Internet resources, and field visit to your local supermarket selling Chobani products,

a) Value ecosystem assessment helps a firm avoid the potential challenges from environmental threats and organizational weaknesses.  How did the use of SHEENY framework help Chobani avoid environmental threats from changing community values.   How did the use of GUIDER framework help Chobani avoid organizational weaknesses from changing community values?  

b) Rapid technology assessment helps a firm with a quick and frugal way for assessing the the value of a technology, and for upgrading this technology.   How did the use of rapid technology assessment framework help Chobani move quickly in starting and then upgrading technological capability? 

b) Stakeholder assessment helps a firm with understanding powerful stakeholders with high level of influence.   How did Chobani’s decision about stakeholders helped it manage the influence of stakeholders?   How different was Chobani’s decision heuristic, from the stakeholder analysis method given in the course materials?   

Include your citations in APA format.   Your analysis should be about 450 words – 150 words per question.

In addition, critically comment on the analysis of a peer student in about 75 words.

FAQ: How to give critical comment?

1. POINT to some examples of good analysis you liked in the author’s post.

2. POINT to what you think is the central insight or theme of the author’s post?

3. What MORE do you think is needed? Where? (any additional resources you recommend)

4. What LESS is needed? (anything that detracts from following and seeing the core of the post)