Beyond Mobile Telephone company is a company that uses advanced technology to create mobile phone devices that are environment friendly. The mobile devices conserve the environment through the use of renewable energy and through low energy consumption. Currently, the company has over 150 unique products in circulation. The company specializes in innovative products that are able to tap solar and wind energy on the move. The company derives its name from its capacity to create products that go beyond currents trends and markets to present the highest level of imagination, convenience and environment conservation.
Mission Statement: To offer the best mobile phone devices on the basis of creativity, convenience and environment conservation.
Company colors: the company colors are green and grey. Grey represents technology while green represents the environment. It is imperative to use both colors since they form the very foundation of the company.
The intention of creating this company was mainly inspired by the need to create products that met the standards required by individuals while at the same time ensuring that these products conserved the environment by all means possible. Notably, most companies have neglected this call hence requiring for the creation of a completely new company. Most companies create two ranges of products. The first range of products is cheap, has limited applications and is unsuitable for most consumers (Silven & Jyrkka, 2007). However, this range of products conserves energy more. The other range of products is the more acceptable range of products. This range of products is more resourceful, but lacks the capacity to conserve energy. It therefore lets people down on two levels (Govil, 2007). First, it cannot be relied upon to keep power for extended periods. In days when one has no access to electricity, they are forced to stay off air or to carry multiple batteries. Second, the products use a lot of energy hence contributing to environmental destruction. This company was created to resolve these issues. All the products are able to keep power for longer. They are also able to use more environmental friendly energy options.
The logo is based on all the aspects of the company. First, the logo has a green symbol that passes for both a mobile telephone and a letter “B”. The letter B helps to complete the company name “Beyond”. On the other hand, the telephone device shows what wares the company deals with. The “B” contains a signal symbol that shows the reliability of the company devices as communication equipments. The entire logo is also drawn in company colors which are grey and green. These, as mentioned earlier, signify the devotion of the company to offer the consumers more reliable communication equipments that that are environment friendly.
Findicons.com,. (2014). Signal icons, free icons in Metro UI, (Icon Search Engine). Retrieved 10 September 2014, from http://findicons.com/icon/587101/signal
Govil, J. (2007). 4G mobile communication systems: Turns, trends and transition, 13–18.
Silven, O., & Jyrkka, K. (2007). Observations on power-efficiency trends in mobile communication devices. EURASIP Journal On Embedded Systems, 2007.
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