About Apple Inc. Apple Inc. (Apple) designs, manufactures and markets a range of personal computers, mobile communication and media devices, and portable digital music players, and sells a range of related software, services, peripherals, networking solutions, and third-party digital content and applications. It’s products and services include Macintosh (Mac) computers, iPhone, iPad, iPod, Apple TV, Xserve, a portfolio of consumer and professional software applications, the […]

The problems of Apple stemmed in the period 1985-1997 when Steve Jobs was not part of the company. Apple had a small markets share of PCs; its gross profits were decreasing; the Company’s CEO turnover was high; its share price was low (around USD 3); it was making losses and was on the verge of bankruptcy (Linzmayer 2004). Moreover, its work environment had become increasingly […]

Apple was launched in 1976 and was incorporated in 1977.It was initially named Apple Computers Inc. which was later changed to Apple Inc. The company got success in the field of computers but its defining moment came with the launch of iPod, its portable digital music player. It went on to become a highly successful product. It was positioned as an inspirational music player in […]

Abstract This essay was written on Employee motivation in Apple company. I pointed out couple motivation theories that were developed in order to show people the ways of motivating. First and base theory is Maslow’s hierarchy pyramid then there are Equity theories and Two factor theory. The most popular and efficient motivation theory is goal seeking motivation theory. This theory was made in order to […]

This report is based on the I-J market. 1 . Strategic position of Apple Inc 1. Competitive strategic position Nilsson and Rap (2005) state that when a firm is able to sustain profits that are above its average expected income then the firm can be termed to have gained a competitive advantage over its competitors. Competitive advantage is the ability of a company to identify […]

Dell and Apple both manufacture and sell personal computers and small electronics, direct to customers.  Each has a significant online presence. Internet Strategy Dell is an e-commerce company, selling its products primarily as an online retailer.  The company built its entire business model on just-in-time manufacturing for individual orders placed through its website.  For Dell, internet strategy is synonymous with business strategy. Apple relies heavily […]

* History: * Apple is a company which produces computers and technological products like computers, mobiles . On April 1, 1976, the Apple computer was established . Steven Wozniak, a high school drop-out who worked for Hewlett-Packard, dabbled in computer-design and created what would become the Apple I. His high school buddy Steven Jobs, also a drop-out, worked for Atari and convinced him that the […]

APPLE INC 2 Voted as the most innovative company for three consecutive years during 2006-2008 and voted as America’s number 1 most Admired Company (McGregor, 2008), Apples faces a major challenge to continue growth at this level. Describe two factors you think Apple should consider as the company develops long-term strategy for growth. I think that as Apple continues to move forward with out the […]

Introduction Process design is defined as the alignment of processes to satisfy customer needs while at the same time meeting the set objectives of the organization (Becker et al., 2003). All businesses, regardless of whether they are service based or product based, have the obligation of delivering quality products and services to customers (Matsa, 2011). There are different process designs that can be adopted in […]