Ocimum basilicum L. (Lamiaceae) also known as sweet basil or basil is commonly used as a spice and a typical ingredient of the healthy diet. It is cultivated in several regions Asia, Africa, South America, and the Mediterranean. The essential oils of this herb are an excellent source of many volatiles and aromatic chemical products extensively used in food, perfume products and cosmetics, as well […]

My desire to study engineering started with computing where I learnt programming in several languages, such as Python and HTML5. Furthermore, I have repaired, maintained and adapted computers, using a problem solving approach to further my understanding and knowledge. One avenue through which I have been able to further apply my knowledge of computing has been my EPQ. After a period of background reading and […]

Psychology depicted in Hollywood films tends to be exaggerated, to the point where people question the film’s authenticity, but if it’s done right; it can make you see the world in a completely different perspective. Take movies like Fight Club, a movie about a guy suffering from insomnia, who meets a soap maker, and eventually forms a underground fight club. This movie flawlessly depicts how […]

For this job analysis I interviewed my real estate mentor Rick Skogg; he is the owner of The Pinnacle Group, which is affiliated with eXp Realty. Rick worked for Keller Williams for over 20 years with experience as an agent and as the head manager of the Green Bay location. He agreed to let me interview him and he showed me the ropes of being […]

Human beings attempt to gain insights into something new and unfamiliar by making comparisons with already known concepts. The book “Chinese Landscape Painting as Western Art History” offers thoughts about the Chinese art through the lens of Western art. Such an approach damages both the Western and Chinese art. Elkins conducted a qualitative study on a large number of publications authored by leading Western art […]

The impact of rape and/or sexual assault crimes can be seen in the very way we live our lives and raise our children because it affects the overall sense of safety. We see rape as a constant barrage of sex and violence in media; only needs to watch the media or read the internet/newspaper to be informed on such an act. Media coverage of sex […]

The term “soap” was adapted from American radio shows; the term “soap” was taken from the soap and detergent commercials that were broadcasted during those shows. The main targets were the women who watched those shows while doing their household chores. And the word “opera” denoted the melodramatic character of the shows. Soaps in general have mainly a dominant female audience, according to studies only […]

The Marketing Mix includes 4 words all starting with ‘p’. These words are Price, Product, Place, and Promotion. Firstly we will be talking about how Cadbury’s uses Price and what pricing strategies they use to sell their products, the Double Decker. Firstly, they may use price skimming to set their prices at similar ones as their competitors; this would be because most customers would choose […]

I want to further my studies by taking a course in psychology as this will allow me to gain in-depth knowledge about the complexity behind a humans mind and the way their thinking and behaviour has an effect on their daily life. Through the TED talk ‘How childhood trauma affects health across a lifetime’ and the documentary ‘Aftermath: the legacy of suicide’ showed how life […]

How does one grow healthy in an era of size zero, corsets, slimming oils and anonymity on social media? For girls the most significant social pressure they face today is to conform to conventional notions of beauty. Eshaa, a second year student at Delhi University, studying philosophy stays with her mom, her elder brother and her dog in Gurugram. As early as first grade, she […]