CRM (customer relationship management) Is an Information Industry term for methodologies, software, and usually Internet capabilities that help n enterprise manage customer relationships in an organized way. For example, an enterprise might build a database about its customers that described relationships In sufficient detail so that management, salespeople, people providing service, and perhaps the customer directly could access information, match customer needs with product plans […]

There are several difference between the CRM and traditional marketing. In traditional marketing, it is more company oriented. It focuses on the traditional ups, I. E. Price, place, product, promotion. However, CRM Is customer oriented. The focus will be changed from ups to ACS, I. E. Cost to customers, convenience, customer needs and wants, communication respectively. Apart from the different orientation, since CRM emphases on […]

Customer Relationship Management is a way of creating and evolving your organization in the market place and at the same time in the mind of each individual customer. Customer expectations such as product quality, service responsiveness, price stability and the overall sales process experience are vital for a business to stay relevant and successful on a long-term basis. Amidst the amount of research on brand […]