BRAND BUILDING STRETEGY OF AIRTEL A brand is a name or trademark connected with a product or producer. Brands have become increasingly important components of culture and the economy, now being described as “cultural accessories and personal philosophies”. Brand strategy is much more than visual identity. While a beautiful logo, catchy color scheme, and clever tagline are all elements of a brand strategy, they are […]

CHAPTER 1 INTRODUCTION I. BACKGROUND OF THE STUDY Management in all business and organizational activities is the act of getting people together to accomplish desired goals and objectives using available resources efficiently and effectively. Management comprises planning, organizing, staffing, leading or directing, and controlling an organization (a group of one or more people or entities) or effort for the purpose of accomplishing a goal. Resourcing […]

Management can be defined as the procedure of getting things done by means of and through human resource personnel by directing and inspiring their hard work towards achieving universal goals. Human resource in any organization is the most important asset since without them the management cannot attain the achieved goals since they are the one coordinating the activities of any particular organization. Secretary is part […]

Be it any activity, business or event, there is bound to be the probablity of a loss and thus, an inherent risk is always involved. The risk perceptions and risk taking ability vary from person to person and business to business. Although eliminating risk completely from one’s portfolio of investments is impossible, it can be controlled and brought down to reasonable limits by following a […]

Commentary on the Decisions, p1 of Background Briefing Notes 16 Each of the “decisions” illustrates different stages in the decision making process. In each example, different stages are more important. In 1) the most important thing was recognition that there was a problem – the alarm went off. You don’t hang about to wonder why (eg it could be a test, or a false alarm), […]

These decisions often cause an ethical dilemma to arise and as such a great deal of consideration must be given to the course of action adopted by an organization so as to insure an ethical and morally coincided outcome Is achieved. Ethics by definition are the “Inner-gulden moral principles, values and beliefs that people use to analyses and interpret a situation” (Waddled, Jones and George […]

To obtain a challenging position utilizing several years experience in Accounting, Computers or Management Own and operate a Computer business. Rebuild and make custom built computers per request. Provide computer training,repair,web design. Union Planters Trust & Investment Management Manage investment fund accounts and ensure proper trade and balance. Maintain and process records. May Company, World Omni, Onsite Staffing Collections Manager/Collections Analyst Manage customer.s accounts and […]

Accounting concepts: Accounting is the language of business. Accounting information has to be suitably recorded classified, summarised and presented. Accountants adopt the following concepts in recording of accounts 1. Business Entity concept The business unit is treated as a separate and distinct from the persons who owe it.Hence business transactions must be kept completely separate from the private affairs of the owner this concept enables […]

There are three major strategy options for international expansion: Multidomestic: The organization decentralizes operational decisions and activities to each country in which it is operating and customizes its products and services to each market. Global: The organization offers standardized products and uses integrated operations. Transnational: The organization seeks the best of both the multidomestic and global strategies by globally integrating operations while tailoring products and […]

Chandler: The Enduring Logic of Industrial Success Main claim: Successful companies exploit economies of scale and scope in capital-intensive industries by investing in: • Production capacity: technology, research & development • Strong management hierarchies • National and international marketing and distribution networks Secondary claims: • The ? st companies to make these investments dominate their market and are First Movers; they have the upper hand […]