Market Analysis of Dell Corporation
Abstract………………………………………………………………………..……3 Introduction……………………………………………………………..….…….4 Strategic analysis………………………………………………………………………………………43.1 Methods………………………………………………………………………………………….……43.2 Strategic Business Unit………………………………………….……..………53.2.1 External Environment………………………………………………………53.2.1.1 Opportunities……………………………………………………………53.2.1.2 Threats…………………………………………………………..…….…53.2.1.3 PEST Analysis…………………………………………………….…..…53.2.1.4 Porter’s Five Factors……………………………………………….……..73.2.2 Internal Environment…………………………………………………………..83.2.2.1 Strengths…………………………………………………………….…..…83.2.2.2 Weaknesses………………………………………………………….…..…83.3 Dell Balance between Demand & Supply………………………………….……..84 Conclusion…………………………………………………………………….………95 References…………………………………………………………………………….10 3 Market Analysis of Dell Corporation Abstract At age of twenty two, Michael Dell founded the Dell Computers in his dorm at TexasUniversity, Austin. The company sells its computers directly to the consumers eliminatingmiddlemen. Through its […]