SWOTT Analysis

SWOTT Analysis
Strengths Weaknesses
Quality products that are backed up by research Ready supply chain framework Cheaper processes of production due to advanced technology Ready and cheap human resources Customer oriented goals and objectives Customer trust on parent company A culture of creativity and innovation intended to produce advanced products Transformational leadership intended for higher production Patents on major products Cheaper products available from competitors No ready market for new products High cost of equipment High cost of raw materials Competitors have been longer in the market selling similar products Company secrets with competitors raise the cost of research for the company
Opportunities Threats
Opportunities for requisitions Good legal framework protecting small businesses Higher chances of adopting more advanced production technologies in the future Fast growth in internet marketing Competitors have a ready market for their products No global marketing strategy High competition from a wide product line Risk of patent violations from competitors Some raw materials are outsourced from competitors Violation of regulations a possibility for new products
Increasing customer base as more customers become more health conscious Company emerging with better products People shunning products that contain carcinogens People spending more on beauty products (Epstein & Fitzgerald, 2010)  


Spa De Soleil Manufacturing Inc. is a company that specializes in beauty products manufacturing. It is located in Sun Valley, Carlifornia. It has been in operation since 1989 (Spa De Soleil Manufacturing Inc, 2014). It now intends to roll out a new product line for men. While it has previously targeted women in the past, it sees the need to embrace men as a profitable market.

Deadlines from 1 hour
Get A+ help
with any paper

The main advantage that Soleil has over its competitors is that it has specialized that mainly natural and organic. Its products are carcinogen free or do not contain cancer causing substances. It has also been in the market long enough to command a loyal market share. The introduction of the new product line will not be a difficult one for a company with the customer command that Spa De Soleil commands.

Its major weaknesses are the fact that it is entering into a new market and most new customers will first try to test their products to determine if they are good enough and whether they meet their needs. Spa De Soleil also outsources some raw materials from its competitors and has often suffered from pressure originating from these companies seeking to charge higher prices.

The company benefits from an advanced technology, a highly innovative community and a chance of obtaining new companies. With such benefits and more, the company is very likely to run the new department with ease and to command the product share in a couple of years. Spa De Soleil has high chances of success.


Epstein, S., & Fitzgerald, R. (2010). Healthy Beauty: Your Guide to Ingredients to Avoid and Products You Can Trust. New York, NY: BenBella.

Spa De Soleil Manufacturing Inc. (2014). About Us : Best Skin Care Products | Organic & Natural Skin Care Products. Retrieved July 28, 2014, from http://www.spadesoleil.com/pages/about-us-4

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more
Live Chat+1(978) 822-0999EmailWhatsApp

Order your essay today and save 20% with the discount code LEMONADE